Amway Home Business Review

October 15, 2009 | Filed Under Network Marketing

by Lawrence Tam

Amway, or the American Way,as it’s proudly called, is one of the most popular network marketing companies. It’s one of the best known MLM companies with branches in over 80 countries with over 450 products and revenue of over $8 billion. As many as three million reps work to promote the products of this company worldwide. This article’s aim is to explore the business opportunity offered by Amway Global and see if it’s as good as it’s made out to be.

-Amway, A Brief History

1950s’: Jay Van Andel and Rich De Vos launched Amway in 1959 in Ada, Michigan following their stint with marketing nutrilite products. They were impressed with the response they got from network marketing and started the business with a Multi-Purpose Cleaner, Amway?s first product (L.O.C).

1960s’: The product as well the marketing scheme was an instant success and within the next decade, Amway had grown into a $500000 business with over 200 products.

1970s’: This was when the company established its global identity to reach Australia, UK, Hong Kong, Malaysia and Tokyo.

From then on, the success of Amway continued to make the business a multibillion-dollar global association.

- Amway Products

Products of Amway cater to day to day requirements such a health care and nutrition, beauty and skin care and kitchen needs and water purification. Nutrilite’s series of health care supplements is the most popular product of Amway till date. Amway’s proud of its eco-friendly image and claims to use only natural raw materials for its products.

- The Amway Business Opportunity

This company’s been around for 50 years and has over 3 million distributors. This makes Amway seem like a good business to join and build a business with. However, the truth is, not everyone’s successful in this business and we need to evaluate the opportunity to see if it really spins income as everyone claims.

- Compensation Plan

Generate income through mark ups on sale of products, get bonuses on monthly targets and earn perks and cash awards for group performance.

- Why Amway?

Amway products are good to use and stylish to market. Commissions and income prospects of good because Amway has been around for long and is known worldwide. Amway products are needed for day to day use; so there’s good scope for marketing.

- Amway Problems?

A typical Amway distributor joins the company and is given product education and training on how to market the product; they are taught to offer clich’s to customers who are mostly friends and relatives of the rep. Once the selling process is over, the reps get references and gets in touch with them.

This technique could have worked wonders a few years back; but now everyone’s weary of such marketing methods. There are common jokes when grown adults get together that it might be some type of Amway meeting. There are other practical problems such as getting people to meet you in the midst of their busy schedules. And competition in Amway is extremely high. If you calculate the earnings you could get from selling Amway products to your friends and relatives, you?ll find it’s really not much.

- What Is The Way Out?

Internet is not just a trend; it has become a way of life. Launch your business on the net for best results. Use the vast reach of the internet to propel your Amway products to reach people who are interested in them. Your first step should be to learn best online marketing techniques that are guaranteed to get results yet not so popular that they are hackneyed.

About the Author:

Lawrence Tam trains network marketers on correctly marketing their business online. There is no need to chase friends and family when you have good online marketing skills. Get your free marketing training at: Amway Marketing Training

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The Work At Home Resource Center was created to be a free online resource for people looking to start a home based business or just earn extra money by working at home.